Integrated content means that a brand has blended and coordinated communications across multiple marketing channels to deliver a strategic, cohesive message. When done well, the content will play out in perfect rhythm. Think Michael Moschen juggling on a grand stage — impressive and effective, right? ...
When she saw “FROM RICK TO RICCI” splashed across The Province newspaper’s front page on Sunday, March 30th, 2008, Jayne Doxtater needed a moment. Even though she was interviewed for the article, it was a different feeling seeing it permanently in print. She took a deep breath. There, paired with...
When CEO Chris Legler of Axios Growth Consultants approached us with a request for communications support, you can imagine that our curiosity was piqued. Providing communications assistance for a management consultant who provides and develops strategies for business growth? It seemed like we’d be learning a lot from him in...
Laura White is a powerhouse web designer that not only excels in her field, but taught herself how to do it all by tinkering with computers and experimenting in IT for many years. With talent like hers, a passion-turned-business went live and was getting plenty of hits, but could she...
Five-year-old Holly Talbot’s first day of kindergarten started like any other. She bounced out of bed. She scratched her cat Eow under the chin and picked out a princess dress and high-top kicks. Another quick cuddle with Eow and … Holly had a thought. Why don’t cats go to kindergarten? This changed...
What starts as a regular yoga class becomes a twisted tale of feline frolic when curious kittens wander in and out of practice, purring and mingling with participants who are eager to be a part of something special. Each person who signed up for cat yoga was enticed in some...
Think of the Communications Consultation & Strategy process like a blind date for a platonic business relationship (minus first-date awkwardness because we are professionals). You step into the room — or in this case, hop on the video call (we’re just fine with long-distance) — and we start asking you...